Explore trends and disruptors
- Explore current social, economic, and industry trends in the business environment, and identify sources of disruptive change to inspire innovation.
- Searches in article databases are an important part of business research because not all information comes in pre-packaged reports. They can be an excellent way to pick up information outside the radar.
- Search in the Factiva and ABI/Proquest article databases on your choice of topics such as technologies (e.g., Web 2.0 or Nanotechnology), a breakthrough product that has been announced, or a trend (e.g., Consumer-Driven Health Care or Green Energy). You can also search on the name of a company that is leading breakthrough innovation.
OPM eBaker Sources:
Factiva
Use Factiva to search articles to find information about current business trends. Search on topics that are driving radical change in your business environment.
ABI/ProQuest
Good for finding articles and more in-depth coverage of conditions and trends in the business environment, technological changes, industry outlook, and forecasts.